A reel gets you seen. A media kit gets you taken seriously. This lesson builds the one document every creator needs before applying to an affiliate program — written, designed, and filed correctly.
| Lesson Basics | |
|---|---|
| Topic | Professional Writing · Self-Presentation · Document Design · Digital Filing |
| CAELA Objective | Students will be able to draft a professional bio using Gemini as a writing assistant and structure it into a one-page kit in order to produce a finished PDF media kit and complete an affiliate program submission checklist, as evidenced by a saved, correctly-named PDF file and a completed checklist. |
| Level | Intermediate to Upper-Intermediate (B1–B2) |
| Duration | 120 minutes |
| Skills | Professional Writing · Editing · Document Design · Digital Organization |
| Grammar | Third-person professional bio voice vs. first-person · Present perfect (“I have created…”) · Precise numbers and quantifiers |
| Materials | Laptop or phone with Canva access · Access to Gemini · Lesson 05 reel/storyboard (as sample content) |
In pairs, compare: what goes on a job resume, and what do you think goes on a creator's media kit? Write two lists on the board — overlap where they're similar.
| Section | What Goes In It |
|---|---|
| 1. Bio | 2–4 sentences, third person, who you are and what you create |
| 2. Stats | Follower/subscriber count, average views, posting frequency |
| 3. Audience | Rough age range, top countries, main interests (from app insights) |
| 4. Sample Work | 2–3 links to your best posts (your Lesson 05 reel can be one) |
| 5. Contact | Email, and the exact platform handle for each app you use |
Using Gemini for the bio: Give Gemini your raw facts in first person ("I make cooking videos, I have 400 followers, I post 3 times a week") and ask: "Turn this into a 3-sentence third-person creator bio for a media kit." Read the result critically — keep what sounds like you, change what doesn't.
| # | Step |
|---|---|
| 1 | Write your 5 raw facts (one per section above) in your own words, first person, no editing yet. |
| 2 | Feed your bio facts to Gemini with the prompt from Presentation. Compare 2 versions it gives you — pick the one that sounds most like you. |
| 3 | Fill in Stats honestly. If your numbers are still small, that's normal — write them exactly, don't round up. |
| 4 | For Audience, check your app's insights/analytics screen if you have one; if not, write your best honest estimate and label it as an estimate. |
| 5 | Choose your Sample Work links — include the reel script or plan from Lesson 05. |
Comprehension check: Why is it better to write "estimate" next to a guessed number than to present a guess as a fact? (Because affiliate programs and brands check numbers — being caught exaggerating damages trust more than a small, honest number ever would.)
Open Canva, search "Media Kit" templates, choose one, and place your five sections into it. Keep it to one page. Export as PDF.
Save it as FirstnameLastname_MediaKit_2026.pdf (no spaces, exact capitalization). Affiliate portals often reject files with generic names like "document1.pdf" or ones with spaces.
Affiliate submission checklist: Whether you're applying through a specific shop's own program (like Shopee's affiliate program) or a general network (like impact.com, which connects creators to many brands), most applications ask for the same things. Check each box as you prepare it:
Works in class or alone. Answers below — cover them and check yourself after.
document1.pdf for a media kit submission?Where this goes next: Your media kit now travels with you to any brand or affiliate application, not just one platform. Update the Stats section every few months as your numbers grow.
| # | Stage (WPPPW) | Activity | Time |
|---|---|---|---|
| 1 | Warm-Up | Resume vs. Media Kit | 10 min |
| 2 | Presentation | The Five Parts of a Media Kit | 20 min |
| 3 | Practice | Guided Drafting of Each Section | 35 min |
| 4 | Production | Canva PDF + Affiliate Checklist | 40 min |
| 5 | Wrap-Up | Self-Study Quiz + Submission Reminder | 15 min |
| TOTAL | 120 min | ||
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